DigiCon Tackles Interoperability and Collaboration in Its 11th Year
Themed Interoperability: Welcome to the Age of Collaboration, DigiCon 2026 recognizes that no brand, platform, or industry succeeds alone.
The Digital Marketing Association of the Philippines (DMAP) has announced DigiCon 2026, an annual gathering for innovators, marketers, and tech leaders.
Themed “Interoperability: Welcome to the Age of Collaboration,” the 11th iteration of the event will be held at the Grand Ballroom of the Manila Marriott Hotel on October 15–16, 2026.
“We are entering a new era – an age where progress is powered by coming together,” said Raymund Sison, co-chair of DigiCon 2026, in a press statement.
“The future will not be built in silos. It will not belong to those who work alone,” he said.
“It will be shaped by connections, synergies, and ecosystems of collaboration where ideas, technologies, and communities converge to create impact far greater than the sum of their parts.”
About DigiCon
The full DigiCon 2026 committee includes Raymund Sison of Lennon Group and Shayne Madamba of IXM as the event’s co-chairs. Dale Lopez (Tony&) is the committee’s director for creative & experience; Mori Rodriguez (EON) is the director for publicity; Alan Fontanilla of The Pod Network and Pam Sulit of Splash are the leaders for partnerships & sponsorships.
Five committee members will lead specific tracks:
- Immersive – Denise Haak (RS2 APAC)
- Interactive – Pat Del Castillo (Viber)
- Innovation – Gino Nacianceno (Cult Tech)
- Integrated – Jordan Santos (Publicis JimenezBasic)
- Impact – Shayne Madamda (IXM)
The collective future isn’t just about better technology, but about better connections, according to Miko David, DMAP president.
“When AI, platforms, agencies, brands, and creators work together, innovation scales,” he said in the same statement. “That is what DMAP exists to do: connect the ecosystem and turn collaboration into meaningful progress for the industry.”
DigiCon 2026 is open for partnerships, sponsorships, and speaker submissions across the tech, media, data, and creative sectors. Interested participants may send their inquiries via email to [email protected].
Early bird registration is available in limited slots, offering 50% off for DMAP members and 30% off for non-members. These special rates are offered on a first-come, first-served basis and are available until allocated slots are filled.
This content was produced in collaboration with the Digital Marketing Association of the Philippines. Our Partner Content stories help us further our mission of providing relevant stories, expert insights, and business intelligence that empower Filipino entrepreneurs. The Business Manual maintains oversight of our partnership standards.
Frequently Asked Questions
DigiCon focuses on driving interoperability and systemic industry collaboration, enabling modern marketing ecosystems to seamlessly share data, streamline multi-platform workflows, and execute unified brand strategies.
Interoperability ensures disparate advertising platforms and data ecosystems communicate effectively, reducing technical fragmentation and allowing brands to maintain cohesive data compliance across global channels.
Cross-industry collaboration allows corporate leaders to pool shared audience insights, lower customer acquisition costs, and co-create resilient digital strategies that adapt to shifting privacy regulations.
The conference features top chief executive officers, business innovators, and prominent regional brand strategists who share exclusive case studies regarding modern enterprise digital transformation.
Organizations can apply these insights by auditing their technical infrastructure for open integration capabilities and forming strategic data alliances with verified industry partners.